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- You're going to fail
You're going to fail
My friend, you're going to lose more than you win.
And I mean that literally.
Roger Federer - arguably the GOAT of tennis - dropped this absolute truth bomb:

He's played 1,526 matches and won nearly 80% of them.
Incredible, right?
But, he's only won 54% of the points he's played.
Barely more than half.
Arguably the greatest tennis player of our generation wins just over half the points he plays, yet somehow dominates the sport.
Sit with that for a second.
the math of greatness might be broken (in the best way)
We're conditioned to believe that winners win most of the time.
That success means getting it right constantly.
That the gap between good and great is massive.
But it's not.
In this case, it’s 4%.
That's the margin between legendary and average.
And those losses aren't despite his greatness.
They're BECAUSE of it.
every loss is data (if you're paying attention)
When you lose a point every other time:
you can't get precious about any single moment
you can't let one failure define your entire game
you HAVE to develop emotional resilience just to survive
Most people never learn this because they're genuinely not losing enough.
They're playing it so safe that they rarely fail, which means they never build the muscle memory of bouncing back.
They treat every loss like a catastrophe instead of what it really is - just another data point.
Federer loses a point? Next serve.
Loses a game? Next set.
Loses a match? Next tournament.
No drama. No dwelling.
Just pure acceptance that this is how the game works.
Losing is literally built into the architecture of winning.
You cannot have one without the other.
It's like trying to breathe in without ever breathing out.
The system doesn't work that way.
Let's get practical for a second.
Most business owners I know are terrified of:
launching something that flops
content that gets no engagement
products that don't sell
ideas that fall flat
So they do nothing.
Or worse, they do everything at 50% intensity because they're hedging their bets.
But what if you moved a little more like Federer?
What if you knew that 46% of everything you try won't work - and that's EXACTLY the ratio that produces greatness?
Suddenly that failed product launch isn't so much of a disaster, it's just one of your 46%.
That content that bombed? Part of the plan.
In my opinion - if you're not failing regularly, you're not playing hard enough.
You're lobbing easy serves over the net instead of going for aces.
You're playing not to lose instead of playing to win.
And paradoxically, that makes you lose more.
Because when you play it safe, you never develop the skills that come from pushing boundaries.
You never build the resilience that comes from regular failure.
You never earn the wisdom that comes from making bold moves that don't work out.
You stay at 50% forever because you're too scared to risk dropping to 46% on your way to 54%.
Remember, the creator mindset is all you need to grow 🌱

P.S. When you’re ready, here’s three ways I can help out 👇️
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