Luck = Reps

Everyone's always going on about "lucky breaks" and "being in the right place at the right time.”

But is luck actually just... taking more shots than everyone else?

Because when I think about it, every "lucky break" we've ever had came after HUNDREDS of attempts at something.

Every. Single. Time.

It's not complicated math.

If you do something 100 times, you have 100x more chances for a "lucky" outcome than someone who does it once.

Literally every creator who "suddenly" breaks through.

Go check their accounts.

They've usually been grinding for YEARS before their "overnight success."

Same with every business owner who gets "lucky" with an investment.

Dig deeper and you'll find they pitched 1000+ investors or tried 50 different angles.

In my opinion, most people quit wayyy too early.

They try something a few times, don't see results, and then say "guess I'm not lucky enough."

But the people who win are the ones still going at attempt number 37, 58, 126.

It's like... imagine luck is this random gust of wind that occasionally blows through.

You can't control when it comes.

But you can control how many sails you put up to catch it when it does.

Most people put up one sail and then get frustrated when the wind doesn't hit it.

Put up a hundred sails.

A thousand.

Make it IMPOSSIBLE for luck not to find you eventually.

OK now I'm getting way too amped up.

It's the weekend.

Go enjoy it and I'll stop rambling.

Remember, the creator mindset is all you need to grow 🌱

P.S. Look at your own journey right now. Where are you stopping at 5 attempts when the breakthrough might happen at 50? Where can you 10x your output, your pitches, your content, your connections? I genuinely believe this is the difference between people who "seem lucky" and everyone else.

And if you want to increase your luck surface area alongside other legends putting in the reps, join our community of doers: Join today →

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